Compare the Attitudes and the Use of Working Women and Housewives Ardabil toward Instagram

Document Type : Tarviji

Author
Department of Communication Sciences, Ardabil Branch, Islamic Azad University, Ardabil, Iran.
Abstract
aim This study is Compare the attitudes and the use of working women and housewives Ardabil toward Instagram. method was survey. The population of this study All working women and housewives in Ardabil city of 135,000 households And 27,000 thousand employees, among them 384 for each group Individually for example, was chosen by Morgan table. To Housewives and working to determine the attitude of the questionnaire Instagram Was used. The data using the software spss Were analyzed. The results showed that 30 percent of 49% of working women and housewives are members of Instagram. Women's Home With more time spent on Instagram relative to working women and Both groups are used more for entertainment and recreation. The attitude Overall housewives and working to Instagram there is a significant difference in So that the general attitude positive attitude toward working women, housewives Instagram Is negative. Between housewives and working women's attitude towards the performance, ethical issues There is a significant gender difference and Instagram so that the attitudes of both Group functions Instagram is somewhat negative. Negative attitude to working women Ethics in Instagram and housewives have a positive attitude to it.

Keywords


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Volume 11, Issue 43
Summer 2022
Pages 219-246

  • Receive Date 12 January 2021
  • Accept Date 18 January 2021