Content analysis of Corona jokes on Whats App and Telegram social networks

Document Type : Tarviji

Authors
Hengameh Mashoof
Fereshteh Karami Robati
Department of Social Sciences, Faculty of Literature and Humanities, Shahid Bahonar University of Kerman, Kerman, Iran
Abstract
Jokes represent the social status of society and have positive and negative functions in various fields. Therefore, it is necessary to study their nature and content. The present study analyzed the content of coronary jokes on Whats App and Telegram social networks using a sociological approach. The research data includes 150 jokes that were collected from Whats App and Telegram social networks and were coded and then categorized by qualitative content analysis. The results showed that the jokes had political/economic, family, infatuation, personal feelings, Entertainment, health/treatment, gender and religion/belief. The largest category had political/economic concepts and the smallest category had religious concepts. Also, according to the themes of the jokes, it was found that the function and negative reflection of the jokes of Corona disease are more than their positive side, and their reproduction may cause psychological damage to the people who have been affected by this disease. Jokes by making the disease seem insignificant; They reduce people's susceptibility to disease. Therefore, more attention should be paid to the reproduction and publication of this type of joke.

Keywords

  •  

    • Engelthaler, T., & Hills, T. T. (2018). Humor norms for 4,997 English words. Behavior research methods, 50(3), 1116-1124.
    • Ford, T. E., Platt, T., Richardson, K., & Tucker, R. (2016). The psychology of humor: Basic research and translation. Translational Issues in Psychological Science, 2(1), 1.
    • Gubanov, N. N., Gubanov, N. I., & Rokotyanskaya, L. (2018, November). Factors of Black Humor Popularity. In International Conference on Contemporary Education, Social Sciences and Ecological Studies (CESSES 2018). Atlantis Press.
    • Jimenez‐Sotomayor, M. R., Gomez‐Moreno, C., & Soto‐Perez‐de‐Celis, E. (2020). Coronavirus, Ageism, and Twitter: An Evaluation of Tweets about Older Adults and COVID‐Journal of the American Geriatrics Society.
    • Lockyer, S., & Savigny, H. (2020). Rape jokes aren’t funny: The mainstreaming of rape jokes in contemporary newspaper discourse. Feminist Media Studies, 20(3), 434-449.
    • Pérez, R., & Greene, V. S. (2016). Debating rape jokes vs. rape culture: framing and counter-framing misogynistic comedy. Social Semiotics, 26(3), 265-282.
    • Thelwall, M., & Thelwall, S. (2020). Retweeting for COVID-19: Consensus building, information sharing, dissent, and lockdown life. arXiv preprint arXiv:2004.02793.

     

    • Aqababaee, E. (2014). Interpretive Analysis of Action of Telling Joke. Quarterly of Social Studies and Research in Iran, 3(3), 405-421.
    • Engelthaler, T., & Hills, T. T. (2018). Humor norms for 4,997 English words. Behavior research methods, 50(3), 1116-1124.
    • Ford, T. E., Platt, T., Richardson, K., & Tucker, R. (2016). The psychology of humor: Basic research and translation. Translational Issues in Psychological Science, 2(1), 1.
    • Forghani, M. M., & Abdi, S. E. (2016). The Representation of Women in Gender Jokes Critical Discourse Analysis of Gender Jokes about Women. Journal of Culture-Communication Studies, 17(33), 31-52.
    • Fazaeli, A. (2013). Iran’s Social Laziness Rank in the World; A Study of Reports and Researches on Social Laziness in Iran. Culture Strategy Quarterly, 6(21), 57-77.
    • Grossi, S. (2014). Gender, society and sociology, first edition, Tehran: Sociologists.
    • Giddens, A. (1389). Sociology, 4th edition, translated by Hasan Chavoshian, Tehran: Ni.
    • Gubanov, N. N., Gubanov, N. I., & Rokotyanskaya, L. (2018, November). Factors of Black Humor Popularity. In International Conference on Contemporary Education, Social Sciences and Ecological Studies (CESSES 2018). Atlantis Press.
    • Jimenez‐Sotomayor, M. R., Gomez‐Moreno, C., & Soto‐Perez‐de‐Celis, E. (2020). Coronavirus, Ageism, and Twitter: An Evaluation of Tweets about Older Adults and COVID‐Journal of the American Geriatrics Society.
    • Javadi Yeganeh, M.R., & Fouladiyan, M. (2011). Social laziness and factors affecting it.  Iranian Journal of Sociology, 12(4), 98-125.
    • Javadi Yeganeh, M. R., Fatemi Amin, Z., & Fouladian, M. (2011). A Comparative Study of Index of Laziness in Iran and other Countries and some Solutions. Culture Strategy Quarterly, 4(Issue 12-13), 111-134.
    • Karamati, A., & Mehram, B. (2013). Analysis of jokes shared by female middle school students in terms of alignment with educational goals. Educational Psychology Studies (Sistan), 8(13), 103-122.
    • Lockyer, S., & Savigny, H. (2020). Rape jokes aren’t funny: The mainstreaming of rape jokes in contemporary newspaper discourse. Feminist Media Studies, 20(3), 434-449.
    • Pérez, R., & Greene, V. S. (2016). Debating rape jokes vs. rape culture: framing and counter-framing misogynistic comedy. Social Semiotics, 26(3), 265-282.
    • Parsaiyan, S. F. (2019). The Country Used to Be Hanging in the Air, It Is Now Floating on Water…: Thematic Analysis of Online Jokes Related to April 2019 Flash Flooding. New Media Studies, 5(18), 285-316.
    • Razipur, P., Torkaman, F., & Rahmani, A. (2020). Sociological Study of Gendered Jokes Transformed in the Telegram Social Network (with emphasis on telegrams). Sociological studies, 13(46), 93-110.
    • Sarukhani, B. (2010). An introduction to family sociology, 13th edition, Tehran: Soroush.
    • Sarukhani, B. (2012). Research methods in social sciences, 17th edition, Tehran: Research Institute of Humanities and Cultural Studies.
    • Setara Soheili, M., Zamani Darani, F., Quriye Maleki, K. (2016). Content analysis of gender jokes in the Telegram mobile network., the first international conference and the third national conference on management and humanities research, Tehran.
    • Safiri, K., & Shahrzad, Z. (2016). Thematic analysis of the jokes shared in the Application Otaghe Joke. Journal of Culture-Communication Studies, 17(35), 81-108.
    • Thelwall, M., & Thelwall, S. (2020). Retweeting for COVID-19: Consensus building, information sharing, dissent, and lockdown life. arXiv preprint arXiv:2004.02793.
    • Tavakolirad, M., & Ghaffary, G. (2017). Black Jokes, Social Interactions and Its Destructive Consequences. Quarterly of Social Studies and Research in Iran, 5(4), 593-615.
    • Vakili, S. (2015). Sociology of jokes and laughter, Tehran: Andisheh Sera.
    • Zare Shah Abadi, A., Mobaraki, M., & Byranvand, F. (2018). Analysis of The Factors Affecting Social Laziness (Comparative study among employees of two cities of Yazd and Khorramabad). Journal of Social Problems of Iran, 9(2), 91-116.
Society Culture Media
Volume 11, Issue 42
Spring 2022
Pages 213-236

  • Receive Date 15 July 2021
  • Revise Date 08 August 2021
  • Accept Date 30 January 2022