چکیده
هدف از نگارش این مقاله، نظریه‌پردازی درباره کمپانی‌های والت دیزنی به عنوان یک سازمان داستان‌پرداز است که در آن، گفتمان‌های پیشامدرن، مدرن و پسامدرن در یک جریان کنش و واکنش متقابل، با یکدیگر برخورد می‌کنند. تحلیلی پسامدرن از این گفتمان‌های چندگانه، صداهای طرد شده و داستان‌های نادیده گرفته شده را در سوی تاریک‌تر افسانه دیزنی آشکار می‌سازد. برای این منظور، از تامارا -نمایشی که خود نمودی از یک استعاره گفتمانی است- برای ارائه و اثبات یک نظریه چند صدایی (تعابیر متعدد از یک داستان) از گفتمان‌های سازمان‌یافته رقیب استفاده میشود. در بخش‌های بعدی، نظریه داستان‌پردازی سازمان‌یافته، تحلیل‌هایی از گزارش‌های رسمی شرکت دیزنی و روایاتی ناشناخته‌تر یا حتی متضاد مورد توجه قرار خواهد گرفت. این مقاله با اشاره ضمنی به نظریه پسامدرن و پژوهش‌های آینده در ارتباط با داستان‌پردازی پایان می‌یابد.
کلیدواژه‌ها
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